“I almost fell flat on my face!” Minka Kelly (1)

Today in 2012, The Heart Truth unveiled the 10th Red Dress Collection at the Hammerstein Ballroom in New York City for New York Fashion Week. ”Although heart disease is still the leading cause of death for women, The Heart Truth and other campaigns have made great strides in raising women’s awareness of heart disease and motivating them to find out their personal risk and take action to reduce it,” said Susan B. Shurin, M.D., acting director of the National Heart, Lung, and Blood Institute.

Participating designers for the 10th anniversary fundraiser included the likes of Alberta Ferretti, Badgley Mischka, Chris March, Marc Bouwer, Marchesa, Carmen Mark Valvo, Michael Kors, and Oscar de la Renta!

Sources: 1, 2